About Pesty

Fast, transparent, and sales-focused marketing

We started Pesty Marketing because we were tired of seeing poorly executed marketing in the pest control industry. Our mission is to make sure your pest control company stands out and becomes the obvious choice on Google in a sea of sameness.

Our values set us apart from other marketers. And we love that...

We work best with PCOs who are serious about growth. This means you’ve already hit $1 million per year in revenue and are probably aiming for a 30% or greater year over year growth rate. If that sounds like you, reach out. If you’re not quite there yet, check out our free resources below including our newsletter, podcast, and blog designed to help you grow your pest control business.

Differentiation is survival

Most of us tend towards typical. Our instincts are to follow, to blend in, to stay with the herd. And that mentality kills businesses. In the digital era, the ability to stand out and differentiate is every bit as important as executing a top-class service. Our clients’ biggest successes all share one trait: they were bold enough to challenge the conventions set by their cookie-cutter competitors. It takes continuous effort, but there’s no payoff like that reserved for truly original brands.

Speed over perfection

Perfectionism is the enemy of progress. We are meticulous and thoughtful in our approach to marketing. But we don’t waste resources on diminishing returns. If it’s good, we move on to the next thing. We advocate Minimum Viable Products. We build, measure, learn and progress where others stall and overthink.

Thoughtful disagreement

Our core drivers are mitigating risk and maximizing the odds of success. That requires honest, thoughtful and critical conversation.

The whole team participates in exploratory thought:

We focus on accuracy and truth-seeking
We’re accountable and we back-up our claims
We’re open to diverse ideas and being corrected

This leads to disagreements and hard conversations. That optimizes our decision making and generates the best possible ideas for our clients. And for our clients, the best ideas have to win.

Yes…we only do search marketing

That’s right. We don’t do social. Or email. Or influencer marketing.

And that’s why our clients are so successful.

We are laser focused on search. Obsessive, probably. Creating, planning and executing needle-moving search campaigns is what gets us out of bed every morning.

This single-minded focus shows in the incredible, repeated wins enjoyed by our clients.

So if you’re seeing competitors lap up those Google search dollars, and you want a piece of that pie, come speak to us. You’ll be glad you did.

Okay, we also do fantastic web designs —but only for our SEO and PPC clients!